Warner Bros. Discovery Reopens Paramount Talks As Netflix Responds To Competitor's "Antics"

Warner Bros. Discovery Reopens Paramount Talks As Netflix Responds To Competitor's "Antics"

The war between Netflix and Paramount Skydance for Warner Bros. Discovery is far from over, and which of the companies will ultimately emerge victorious remains a mystery to us.

By JoshWilding - Feb 17, 2026 08:02 AM EST
Filed Under: Netflix
Source: The Hollywood Reporter

As expected, Warner Bros. Discovery is mulling over Paramount Skydance's latest acquisition offer, despite setting a date—March 20—for shareholders to vote on its planned deal with Netflix. 

By re-engaging with David Ellison and Paramount, the hope is to secure a "best and final" offer from the company...which, ultimately, may force Netflix to pay significantly more for WBD. Either way, it's a win/win situation for David Zaslav and his fellow executives. 

While Netflix is currently looking to acquire Warner Bros.' film and television assets for $27.75 per share, Paramount is willing to go upwards of $31 per share. It's unclear whether Paramount will accept WBD's offer to re-engage; the alternative is pursuing a proxy fight to get board members to vote down the Netflix deal next month.

Paramount is clearly determined to derail the previously agreed $82.7 billion Netflix deal. Netflix's offer is only for Warner Bros. Pictures and HBO/HBO Max. The Ellisons, meanwhile, are eyeing up the entire company, including cable channels like CNN, TNT, Discovery, HGTV, and Food Network.

Zaslav said today "Throughout the entire process, our sole focus has been on maximizing value and certainty for WBD shareholders. Every step of the way, we have provided PSKY with clear direction on the deficiencies in their offers and opportunities to address them."

"We are engaging with PSKY now to determine whether they can deliver an actionable, binding proposal that provides superior value and certainty for WBD shareholders through their best and final offer."

Netflix has the right to match any offer Paramount makes, and the chair of the Warner Bros. Discovery board of directors, Samuel A. Di Piazza, Jr., reaffirmed today that "we continue to believe the Netflix merger is in the best interests of WBD shareholders due to the tremendous value it provides." 

It's not all about money, though, as he pointed out, "With Netflix, we will create a brighter future for the entertainment industry – providing consumers with more choice, creating and protecting jobs."

Netflix has issued a statement of its own. Here's an excerpt from the press release, which also argues that a WBD/Paramount merger would lead to concerts about "competition, job losses, reduced output, and downward pressure on wages for film and television workers"

Throughout the robust and highly competitive strategic review process, Netflix has consistently taken a constructive, responsive approach with WBD, in stark contrast to Paramount Skydance (PSKY). While we are confident that our transaction provides superior value and certainty, we recognize the ongoing distraction for WBD stockholders and the broader entertainment industry caused by PSKY's antics. Accordingly, we granted WBD a narrow seven-day waiver of certain obligations under our merger agreement to allow them to engage with PSKY to fully and finally resolve this matter.

This does not change the fact that we have the only signed, board-recommended agreement with WBD, and ours is the only certain path to delivering value to WBD's stockholders. In its press release today, WBD reaffirmed its recommendation that WBD stockholders vote to approve the Netflix transaction at WBD's special meeting.

Together, Netflix and Warner Bros. will deliver more choice and greater value to audiences worldwide with expanded access to exceptional films and series – both at home and in theaters. Our transaction also expands production capacity and increases investment in original content, leading to long-term job creation. The Netflix transaction is centered on growth, opportunity, and a reinforced commitment to creating world-class films and television – not consolidation and layoffs.

About The Author:
JoshWilding
Member Since 3/13/2009
Comic Book Reader. Film Lover. WWE and F1 Fan. Rotten Tomatoes-approved critic and ComicBookMovie.com's #1 contributor.
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TheJok3r
TheJok3r - 2/17/2026, 8:11 AM
Netflix should just buy Paramount as well and be done with it.
Kadara
Kadara - 2/17/2026, 8:13 AM
I'm so fascinated by this ongoing billionaire v billionaire drama. Can't wait for the pizza party!
HeavyMetal4Life
HeavyMetal4Life - 2/17/2026, 8:14 AM
oh interesting that Netflix are the ones that allowed WBD to engage with PSKY. This changes the narrative a lot, as well as those comments about WBD still favoring Netflix.
ObserverIO
ObserverIO - 2/17/2026, 10:02 AM
@HeavyMetal4Life - It attempts to change the narrative lol. No really it was us that wanted this. We wanted Paramount to give a vastly superior offer and we wanted Zaslav to worry that the shareholders were gonna close the deal without him. and to reconsider the deal. We even want Zaslav to choose them over us! We're just dirty little cucks, we love this, we are the ones that wanted this! Honest!
HeavyMetal4Life
HeavyMetal4Life - 2/17/2026, 10:17 AM
@ObserverIO - that's one way to look at it, but another is that they are just playing around with PSKY and allowing them to have their moment so that they stop being such a pesky nuisance.
ObserverIO
ObserverIO - 2/17/2026, 10:23 AM
@HeavyMetal4Life - Oh that Paramount and their pesky antics. Outbidding us in every way, those pesky kids.
Kadara
Kadara - 2/17/2026, 8:15 AM
@Malatrova15 Are you on team pdf or on team jpg?
bobevanz
bobevanz - 2/17/2026, 9:53 AM
@Kadara - hopefully the troll is gone
Malatrova15
Malatrova15 - 2/17/2026, 10:45 AM
@bobevanz - Hope Is he opium of the fools
Malatrova15
Malatrova15 - 2/17/2026, 10:46 AM
@Kadara - PDF Is amazing ...this Epstein Bro was such a goofball 🤣
THEKENDOMAN
THEKENDOMAN - 2/17/2026, 8:25 AM
Finally. FINALLY. Some [frick]ing common sense.

WBD re-opening talks with Paramount is the first smart move they’ve made in MONTHS. [frick]ing Netflix has been swaggering around like the deal was already signed in blood, and Paramount basically said:

“Nah mate, we’re not [frick]ing done.”

And now WBD is playing the oldest game in corporate warfare:

• Make both sides bid each other into insanity.
• Maximise the value.
• Walk away the winner no matter what.

Paramount pushing up to $31 per share is EXACTLY why Zaslav reopened the door. You don’t ignore someone offering billions more, unless you’re clinically allergic to [frick]ing money.

And Netflix calling it “antics” is hilarious.
That’s billionaire code for:

“Shit, they might actually outbid us.”

Let’s be real:
• Netflix wants pieces of WBD.
• Paramount wants the whole [frick]ing kingdom.
• WBD wants whoever pays the most and gives them the cleanest exit.

This is a corporate gladiator match now, and Paramount isn’t rolling over.

About [frick]ing damn time.

For [frick]s sake.
TheJok3r
TheJok3r - 2/17/2026, 8:37 AM
@THEKENDOMAN - One of them will probably have to offer somewhere between $35-$40 a share to put an end to this.
THEKENDOMAN
THEKENDOMAN - 2/18/2026, 7:48 AM
@TheJok3r - Let’s watch and see brutha👊🏿
skullkiddd
skullkiddd - 2/17/2026, 8:27 AM
YES! I LOVE MAXIMIZING SHAREHOLDER VALUE!!
TheVisionary25
TheVisionary25 - 2/17/2026, 9:05 AM
Ellison has been going after WBD like a frat boy going after a girl he is attracted to who keeps shutting him down so I wouldn’t be surprised if he jumps at the chance to reengage with them for a new deal…

I can most certainly imagine someone like Zaslav making a deal with Netflix while his intention was to always get Paramount to make a better offer but I hope that doesn’t happen.

While it’s consolidation either way, I think Netflix is the lesser of the 2 evils since I wouldn’t want WBD (and by extension, DC) under the thumb of Trump’s chumps!!.
LeoAtrox1
LeoAtrox1 - 2/17/2026, 9:34 AM
I've been seeing a lot of talk about who controls what in these merger battles, but those people who focus on who don't seem to give a crap about what the two scenarios offer when it comes to the effect they will actually have on the industry and consumers. Neither one is a good deal, but the Netflix deal--despite WBD's talk of Netflix "providing consumers with more choice, creating and protecting jobs"--is easily the worse of the two for consumers, giving Netflix control of a monster pipeline from creation all the way though delivery of entertainment products. (It's worth nothing that WBD has global #1 ranked catalog of IP, and the global #2 ranking in global box office receipts for the past year; and Netflix is the top company for at-home feature-length content delivery.) This veritable monopoly is as bad for consumers as if Disney+ took down Netflix to become the number 1 streaming service. It's bad. It's going reduce the number smaller-budget films making it to cinemas, shutter smaller film studios and cinemas entirely, and raise subscription fees across the board. But by all means, focus on the "who" and not the "what."
bobevanz
bobevanz - 2/17/2026, 9:57 AM
I hate shareholders, I hate publicy traded companies. I'm allowed to say it because I deal with it every day. Netflix shareholders don't care it if ruins the ecosphere and Hollywood, they just want a higher share price. Same for Paramount. Why is Taco Bell so expensive? Because these companies have to constantly increase profits month over month and year-over-year, while somehow selling the same product for the same price with the same ingredients. So they lower the quality and raise the price. You're seeing inflection points everywhere now. There are multiple bubbles. Just [frick]ing pop them already. Eat the rich!
PS118
PS118 - 2/17/2026, 9:58 AM
I feel like Netflix is the worst choice. Their products have gone down hill FAST and I hate their approach to cinema, or the lack thereof.
Forthas
Forthas - 2/17/2026, 10:24 AM
The last thing we need is for a novice film executive and his oligarch wannabe daddy controlling a storied and once vaunted institution like Warner Brothers. Shareholders should look at the bigger picture and just send Paramount packing.
mck13
mck13 - 2/17/2026, 10:25 AM
Netflix has the $$$$$ Paramount is struggling. Looking to acquire WB etc to MAKE $$ while Netflix has the money to BURN cuz with them its about content.
ObserverIO
ObserverIO - 2/17/2026, 11:04 AM
@mck13 - That actually goes in Paramount's favor. Netflix is too big, they will never get past regulators by telling them that YouTube and PornHub and MMORPGs are television. If YouTube is television then Alphabet are in serious trouble.

The only place where having more money counts is the bid and Paramount just put their big dick on the table there.

But don't you worry a hair on your head. If Paramount comes aboard they will probably do that thing that you want. You know what thing. It starts with the word Restore.
TheOtherOn
TheOtherOn - 2/17/2026, 9:16 PM
@ObserverIO - In 2026 YouTube and Twitch "ARE" Television.

Netflix has plethora of competitors.... Name ONE other service that's even remotely considered even a minor competition to YouTube? Same goes for Twitch, when it comes to gaming live streams. Even tho YouTube, with their billions of users, tried hard to put a dent in Twitch's market but they simply couldn't.

Heck even Disney has bought off way more studios and their competition when it comes to Movies and TV industry and Sheeple seems to be OK or even happy with all the BS Disney puts their workers through, all the shady forced deals they have done/changed with cinemas when it comes to their cuts/share and other dodgy things they do.
ObserverIO
ObserverIO - 2/18/2026, 3:55 AM
@TheOtherOn - Nice whataboutisms, but YouTube is not a streaming service nor is it social media despite every video having a comments section.

Would you say that PornHub or TikTok are competitors to YouTube? Twitter has videos is that television?

You say that Netflix has a plethora of competitors and then say YouTube doesn't even have minor competition so you obviously don't believe yourself that Netflix and YouTube are competitors.
ObserverIO
ObserverIO - 2/18/2026, 4:06 AM
@TheOtherOn - Also when we're talking about anti-trust we're talking about business. YouTube primarily gets it's money from advertising. Netflix is a pay monthly subscription service. It's market and direct competitors are Disney+, HBO Max, Prime, Paramount+ etc. Now it intends to absorb HBO Max to claim a monopoly market share.

It really is simple math.
TheOtherOn
TheOtherOn - 2/20/2026, 5:04 PM
@ObserverIO - Huh? You think YouTube is NOT a streaming service? 🤦‍♂️ I won't bother to continue any further on this.

And regarding the competition to YouTube, yes there's literally NO competition when it comes to what services YouTube provides (via "streaming" I might add 😉) and it's market share but you wouldn't know that since you understand YouTube is something entirely different.
TheOtherOn
TheOtherOn - 2/20/2026, 5:11 PM
@ObserverIO - Your 2nd reply is pretty much what I said but in a sugar coating way? 🤔

I am guessing you don't like Netflix, and that's OK. I am not a fan either and haven't been subbed to them for a very long time.

In your simple math, you have issues with Netflix "buying the competition" to become a monopoly in the SAME sentence where you also admit Disney+ exists (who did it exactly the SAME) and of course Paramount+ also is there, for whom you appear to have totally no issues if they "buy the competition".

As I mentioned, I am not a fan of any and to me it's all the same. I was just pointing out your total bias towards bashing Netflix and yet at the same time being completely fine with others trying to do/have done the SAME. 😉
ObserverIO
ObserverIO - 2/20/2026, 5:54 PM
@TheOtherOn - The "bias" comes directly from the fact that Netflix is the biggest already, bigger than Disney+ and way bigger than Paramount+ so there's a genuine monopoly problem there.

If Paramount were to buy them it would put HBO Max on close to equal footing with Netflix. This is a good thing not a bad thing. It's word in the interest of fairness.

If Disney bought them then yes that would be just as bad as Netflix. And that's just in terms of Disney+ gaining a monopoly on streaming. But it would also give them an unfair monopoly in the theatrical arena, as if they didn't already have that...

See that's the thing. You could say that Disney already have an unfair advantage as a movie studio after buying Fox (and already having Marvel, Lucasfilm, Pixar, etc) so it would be ridiculous to even consider letting them have Warners too.
And Netflix are to streaming what Disney is to cinema. So it would be equally ridiculous to let them have Warners.

I know it sounds kooky, but Paramount are actually the underdog here. Buying WBD would put them on even ground with their major competitors in streaming and in cinemas. It would give them a fairer chance to compete with Disney and Netflix.

This is what these regulatory boards should be considering.
Deklipz
Deklipz - 2/17/2026, 11:48 AM
So… with the Netflix deal they still have a significant number of assets that they could either keep or sell off and likely clear the difference between the two offers.

With the paramount deal they give them everything for a couple bucks more a share?

Just at surface level it seems like selling the chunk to Netflix and then piecemealing the rest out would be the better deal in the long run while the paramount deal would be more dollars in the immediate.
Deklipz
Deklipz - 2/17/2026, 11:53 AM
@Deklipz - Personally if they go with Paramount I’ll just stop watching or buying anything WB or DC. The Ellisons have funded and continue to fund the fascist regime wholeheartedly and I just can’t give them my insignificantly small amount of money anymore. Currently I get upwards of 100$ a month in comics, have HBO Max, and am planning to go see the DCU movies coming up even though I’ve never been a fan of their roster. Superman was fun and I’m looking forward to more. If they go paramount however I’ll just stop buying the books, stop seeing the movies, and move on. It’s not entertainment to me if it’s funding the collapse of our country.
HistoryofMatt
HistoryofMatt - 2/17/2026, 12:19 PM
Everyone who loves movies should hope that Paramount wins this bid.
Super12
Super12 - 2/17/2026, 1:14 PM
@HistoryofMatt - It's shocking how this isn't the overwhelming consensus from the comments. Anyone who loves the movie industry and movie theaters should pray Netflix doesn't walk away with this.
CAPTAINPINKEYE
CAPTAINPINKEYE - 2/17/2026, 12:39 PM
Anyone who loves movies should hope that Netflix wins.
ObserverIO
ObserverIO - 2/17/2026, 12:53 PM
@CAPTAINPINKEYE - That's the opposite of what they should hope.
HistoryofMatt
HistoryofMatt - 2/17/2026, 1:45 PM
@CAPTAINPINKEYE - This is 100% wrong. If Netflix wins, movie theaters will be dead in less than 10 years.
CAPTAINPINKEYE
CAPTAINPINKEYE - 2/17/2026, 2:10 PM
@HistoryofMatt - Quite! I have spoken!
CAPTAINPINKEYE
CAPTAINPINKEYE - 2/17/2026, 2:10 PM
@HistoryofMatt - and good day to you sir!
CAPTAINPINKEYE
CAPTAINPINKEYE - 2/17/2026, 2:12 PM
@ObserverIO - we all have different hopes and dreams. Some hope and dream for a better tomorrow and some vote for Trump.
ObserverIO
ObserverIO - 2/17/2026, 5:05 PM
@CAPTAINPINKEYE - Trump is temporary. He's human. The coded Netflix AI is eternal.
CAPTAINPINKEYE
CAPTAINPINKEYE - 2/17/2026, 7:44 PM
@ObserverIO - yes but depending how old you are. How many more years is this going to bother you? In about 40 years they’ll be something like 2 companies that own everything

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