As we first reported on GameFragger.com, Paramount and Legendary have released the new trailer for Street Fighter, and the spotlight is placed squarely on the rivalry between franchise icons Ryu and Ken Masters.
The action comes thick and fast, and, quite rightfully, takes its cues from the games. The movie isn't ashamed of its roots, and rather than attempt to ground Street Fighter in reality, this latest sneak peek makes it clear that it's fully embracing the madcap, cheesy, and wildly unique fighting series.
Whether Street Fighter will appeal to more than just longtime gaming fans remains to be seen. Tonally, the movie looks like nothing else we've seen, and this level of goofiness and camp may struggle to attract a mainstream audience.
Still, this big-screen adaptation looks like a blast (the choice of song, a remixed version of Tupac's "Ambitionz az a Ridah," is also pretty inspired). Like the Marvel movies, embracing the source material is no bad thing and could be key to making Street Fighter a major force in Hollywood.
While you can watch the new trailer below, there's also a "playable" version on the official Street Fighter website. Hopefully, there will be more unique marketing ideas like that in the coming weeks as we get closer to its October release date.
Set in 1993, estranged Street Fighters Ryu (Andrew Koji) and Ken Masters (Noah Centineo) are thrown back into combat when the mysterious Chun-Li (Callina Liang) recruits them for the next World Warrior Tournament: a brutal clash of fists, fate, and fury. But behind this battle royale lies a deadly conspiracy that forces them to face off against each other and the demons of their past. And if they don’t, it’s "Game Over!"
Helmed by director Kitao Sakurai, Street Fighter is set to bring the battle from the arcade to the big screen with Hadoukens, roundhouses, and all your favourite characters.
The movie stars Noah Centineo as Ken Masters, Andrew Koji as Ryu, Callina Liang as Chun-Li, Joe "Roman Reigns" Anoai as Akuma, David Dastmalchian as M. Bison, Cody Rhodes as Guile, Andrew Schulz as Dan Hibiki, Vidyut Jammwal as Dhalsim, Eric André as Don Sauvage With Curtis ‘50 Cent’ Jackson as Balrog, and Jason Momoa as Blanka.
The supporting cast includes Orville Peck as Vega, Olivier Richters as Zangief, Hirooki Goto as E. Honda, Rayna Vallandingham as Juli, Alexander Volkanovski as Joe, Kyle Mooney as Marvin, and Mel Jarnson as Cammy.
Street Fighter arrives in theaters on October 16.